Blogging Rules ...!!!

Blog years are like dogs years: They don’t correspond to the human lifespan.

I’ve been a legal blogger for almost a year now. Many other blogs have come and gone.
When I sit alone I think “Is blogging a worthwhile business development tool”?

I have two reactions to this topic:

My first reaction is 'Blogging is both very easy and very hard'. On the one hand, blogging is very easy. Pick a platform like blogger.com. On the other hand, blogging is very hard.

To create a successful blog, you must regularly publish interesting new content. 'Regularly' means a few times each week. And 'interesting new content' means generating articles in a simple and easy language so that a layman can understand on its own.

Try to do that for just one month: Write 12 or 15 short articles in a month, and see how you’re holding up. Now imagine being committed to doing that for eternity — or at least until you retire your blog.

If you’re considering blogging, bear in mind the extraordinary effort that is needed to create a site that will attract a large and loyal readership.

Finally my second reaction to whether blogging works is that blogging does, in fact, yield benefits.

Blogging yields many intangible benefits that might not be evident to an outsider. For example, blogging places you at the centre of the universe about which you blog. Complete strangers — your readers — begin to send you ideas, tips, new decisions and the like that keep you remarkably current in your practice area.

Blogging is also fun. If you enjoy writing, it’s a pleasure to create a good post, and it’s fascinating to watch the immediate online reaction to it. People append comments to your post. Other bloggers react to your post. The legal or popular press may pick up your story. These are tangible benefits of blogging.

I host this blog i.e. Global Business Expositions as well as BizTradeShows.