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Tuesday, October 27, 2009

Social Networking & the Event Industry



Good technology adds powerful rewards when used to enhance something that is either already working well or could use a swift kick in the pants to get it moving.

Linked In is a great example of networking at a faster, more qualified pace. Now envision you are staring at a website for an upcoming trade show wondering, “Is this a show I’d like to invest my time and money into?” You notice a Linked In button on the site and upon clicking it, you see whom in your Linked In network is planning to attend.

You search further to discover if you decide to attend, you’ll have a chance to put faces with names for a dozen people you’ve been keeping in touch with but have yet to meet.
What an excellent opportunity to bridge the gap from social networking to REAL networking! This is the type of emerging network that blends several ideas to make the process faster and more successful for everyone involved!

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